In the modern business world, companies strive to improve their market presence by offering professional tools to their customers and retailers, streamlining their business processes, and facilitating product placement. LOAD has a proven track record in supporting such efforts, and is currently working with Well Pumps to develop pumping system selection tools and simulators. Well Pumps is a Belgian company that specializes in pump systems and is known worldwide for its high-quality stainless steel submersible pumps. Based in Fleurus, the company is known for its technical expertise and reliability. As part of a comprehensive web-based solution to renew its image and online presence, Well Pumps asked LOAD to design and develop a selection tool that meets its requirements.

To compete in a market characterized by fierce competition and complex data calculations, companies need to offer reliable and user-friendly tools to their customers, retailers, and installers. Well Pumps, a Belgian company specializing in pump systems, recognized this need and asked LOAD to develop a selection tool that would stand out from the competition.

The tool developed by LOAD has two main objectives:

• To help retailers and installers identify and select the best solution for their specific installation site based on Well Pumps’ offerings. By entering site-specific characteristics and desired configurations, users receive a comprehensive data sheet that they can use in their proposals.
• Enables registration of all retailer and installer business opportunities, so Well Pumps has a complete view of potential business in the pipeline and potential end customers.

The simulations created for the Well Pumps website were well received by users, and partners and resellers expressed interest in using these tools under their own branding. Currently, the tool has reached a stage where it can be licensed by Well Pumps to other companies for distribution to their own customers.